AVOID DAYLIGHT HOURS

EMBRACE THE LUNAR LIFESTYLE

PROWL!

What is BOOF DOGGARD?

BOOF DOGGARD is a funky clothing line curated by a feral soul in Chicagoland. Each piece is a unique creation, showcasing our design skills for high quality results.

We unleash your inner werewolf spirit. The one turning heads at skate parks and struggling to find shirts that suit your shape-shifting style. No matter the phase, we've got you covered.


This shop is ran by a dropshipping model. I've teamed up with Printful and Shopify to offer cost-effective and dependable merchandise.

What is a boof?

Despite what the internet may suggest, I offer a unique, more passive interpretation.


Describing a menacing werewolf's bark requires more than just 'woof'. The cadence sat well, but unanimously werewolves demanded more justice. We needed something more booming, full-bodied, and anthemic.

So therefore as a community we switched one of the letters in favor of something more bass-heavy. As a collective, werewolves are now recognized as "boofs". Who knew a simple letter swap could lead to such a howling good time for the werewolves?

...What is a doggard?

Deciding on a name for the store, I settled with "DOGGED" for a while. It reflected my perseverance while maintaining my fondness for dogs. I became disconnected from the term as time passed, and my brain twisted it to 'Doggard' when sharing my chaotic vision. I now label it a noun, not an adjective.

"The dude in charge of the pink and black store? Despite being a bit of an airhead, he's seriously a doggard".

Essentially what was once a goof turned into my whole vibe and future.